Customer Growth Sessions

Today, we're taking a break from interviewing other experts to bring you our first episode of SEO Shorts — the segment where we explain complex SEO concepts in layman's terms.
We're discussing the 3 core principles of SEO: Relevancy, Authority, and Crawlability. Our Managing Partner, Pat Ahern, explains these principles by equating them to a road trip.
See https://intergrowth.com/seo/principles/ for more
Follow Pat on LinkedIn
 

Today, we're talking through Google Ads Performance Max (PMax) campaigns with Jim Hammerel, CEO of the Google Ads agency, Xtropy.
 
Jim dives into the pros and cons of PMax, what types of businesses see the best results from it, and how to effectively drive results with PMax. Jim also shares a secret script that can be used to uncover hidden data from your PMax campaign: https://github.com/agencysavvy/pmax.
 
Looking to get in touch with Jim? Learn more about Xtropy here, or connect with him directly on LinkedIn.

Today, we bring Nils Nordström, the Founder and Senior Marketing Consultant at Flax Digital, onto the podcasts to talk through strategies for ecommerce businesses to build and scale their Meta Ads/Facebook Ads campaigns to scale their business.
We talk through the pros and cons of Meta Ads, Nils' top recommendations on how to successfully build a Meta Ads campaign from scratch, common Meta Ads mistakes that cost businesses thousands, and how to monitor progress over time.
Looking to get in touch with Nils? You can find him on LinkedIn or email him directly at [email protected]

Today, we're speaking with Jimmy Kim, the Founder and CEO of ⁠Sendlane⁠, about how businesses can level up their email and SMS marketing for better customer retention.
Looking to get in touch with Jimmy? Connect with him on ⁠LinkedIn⁠ or ⁠Twitter⁠.